Incredible Science Machine

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July 15, 2015 

Spartan engineer Steve Price will use half a million objects during a Guinness World Record attempt 

Steve Price, the Michigan State University College of Engineering student who has showcased his Rube Goldberg devices on “America’s Got Talent” and the “Rachel Ray Show,” has his biggest event ever planned in Detroit.Photo courtesy of Incredible Science Machine.

At 3 p.m. on July 18, Price and 15 builders from around the world will make an attempt at a Guinness World Record for the Largest Chain Reaction Machine.

It is called Zeal Credit Union’s Incredible Science Machine and will take place at the Michigan Science Center (MiSci) in front of a live audience. The event will be filmed for the Discovery Channel show, “Daily Planet.”

See a video describing the event:

Zeal Credit Union's Incredible Science Machine will feature more than half a million objects, about 200,000 dominoes and thousands of other common items in a single display of the largest Rube Goldberg machine ever.

The chain reaction will be sprawled out across a 5,000 square foot space and is expected to take approximately 30 minutes to complete. 

Price, a mechanical engineering senior from Canton, Mich., and his team of international builders are currently setting up the Incredible Science Machine at the Michigan Science Center, 5020 John R Street, Detroit, Mich., 48202. 

“When we originally heard about this attempt to break the record, we believed it fell directly in line with one of our guiding principles at the credit union, following your passion! We knew we needed to support these builders in any way we could,” said Lisa Fawcett, vice president at Zeal Credit Union. 

In addition, the Incredible Science Machine builders will share their experiences and passions with MiSci guests in the Toyota Engineering Theater at 11 a.m. and 1 p.m. July 14-17, giving attendees the unique chance to meet these experts in person. 

“We can’t think of a more appropriate place to carry out this attempt at a Guinness World Record,” said Tonya Matthews, president and CEO of the Michigan Science Center. “As the science, technology, engineering and math hub of Michigan, we are consistently looking for unique opportunities to bring in bright minds that will spark an interest in this great field and we hope this chain reaction leaves a lasting impression.” 

Tickets to view the machine’s launch, which will take place on the fourth floor of MiSci, are limited to 200 attendees. More information about this event is available at 

Photo courtesy of Incredible Science Machine.Currently, the Guinness World Record was set in 2012 by the Purdue Society of Professional Engineers, Rube Goldberg Team. Their machine consisted of 300 different steps and lasted just under two minutes. 

About the Michigan Science Center
The Michigan Science Center is a hands-on museum that inspires children and their families to discover, explore and appreciate science, technology, engineering and math (STEM) in a creative, dynamic learning environment. The Science Center features five theaters, including Michigan’s largest screen at the Chrysler IMAX® Dome Theatre; the Dassault Systèmes Planetarium; the Toyota Engineering Theater; the DTE Energy Sparks Theater; the Chrysler Science Stage; a 9,800 square-foot Traveling Science Hall for special exhibits; hands-on exhibit galleries focusing on space, life and physical science; Kids Town just for pint-size scientists; along with, education and outreach programs.

For more on the Michigan Science Center, call 313.577.8400 or visit the website, For more on the Zeal Credit Union, visit: www.zealcreditunion.orgSteve Price built a Rube Goldberg device for "America's Got Talent."

Portions of this story are courtesy of the Michigan Science Center and Zeal Credit Union.