Mission

To educate junior- and senior-level mechanical engineering students in contemporary engineering design practices and the associated eclectic fringe disciplines.

To provide manufacturers a competitive advantage in the marketplace by flooding them with a deluge of out-of-the-box thinking, entrepreneurship, innovation and creativity. The essence of this town-and-gown enterprise is the synergistic confluence of ideas from seasoned industrialists and energetic, technologically-adept undergraduates.

To provide manufacturers with new ideas so that they are able

- to develop new products
- to improve production protocols
- to increase the number of job opportunities
- to increase market share and profitability
- to enhance existing products
- to enhance workforce development
- to stimulate company growth
- to enhance economic development, and
- to improve the quality of life in the communities where the companies are situated.

To undertake humanitarian projects in Michigan communities.

To educate pre-collegiate students about the benefits of a college education, mechanical engineering practices, and the role of engineers in society.